Dive into the world of Research and Development (R&D) to understand how companies innovate and introduce new products or enhance existing ones, potentially leading to a competitive advantage in their industries.
Delve into what value-added products are and how businesses leverage them for competitive advantage, driving consumer interest and enhancing profitability.
Explore the multi-faceted approach of internationalization in business, covering everything from product design to economic interconnections across borders.
Explore the stages of the product life cycle, from market introduction to eventual decline, and learn how businesses use this model to make crucial decisions.